In an age of social media dominance, you might wonder if your business really needs a website. The answer is yes. Social platforms come and go. Your website is the one digital space you truly own and control. A professional website immediately establishes credibility – 75% of consumers judge companies based on their website. Google doesn't index social posts like web pages, making you invisible in search results without one. Your website works 24/7, answering questions and processing sales automatically while you sleep. It's your permanent internet address that no platform can take away.